Category: Internet Advertising

18 Mar 2015

Strengthening Your Relationship with Email

By Allison Howen, Associate Editor The relationships marketers have with different channels are similar to the relationships people have with different types of friends. Social media, for example, is the new and cool bestie that marketers look forward to partying with and introducing to all of their other friends. Mobile on the other hand, is […]

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13 Dec 2013

Forward-Thinking Ads

Take a moment to wrap your head around the number 20.1 billion, because it represents the amount of revenue Internet advertising reached in just the first half of 2013. According to the Internet Advertising Bureau (IAB), $20.1 billion demolishes last year’s first-half ad revenue totals by 18 percent, proving that digital ads are not only […]

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